African Pride Hair Care continues the conversation surrounding their nationally charged “My Pride. My Way” campaign in New Orleans during the country’s premiere African American music festival - Essence Fest. One of the largest producers of hair care products for women of color in the world, the “My Pride. My Way” Beauty Suite promises to be ultimate girl’s playground encouraging guests to celebrate their individual beauty. Being held in the heart of New Orleans, on July 2nd, the appointment based beauty suite will serve as an oasis for female concertgoers, a place to escape the hectic weekend festivities, while mingling with girlfriends, their favorite beauty bloggers from BET.com, HelloBeautiful, Madam Noir & Rolling Out's Talking Pretty, and celebrities alike. African Pride’s brand ambassadors will personally invite festival attendees to the exclusive hospitality experience where they will indulge in complimentary beauty and hair services, light shoulder massages, chic cocktails and cupcakes, photo opportunities to be featured in the national campaign, games, beauty blogger meet and greet, an intimate discussion on "My Pride. My Way" with Strength of Nature Global’s National Marketing Director Charlene Bastien. The suite will also feature multiple year supply product giveaways and a signature recharge lounge where guests can power up their electronic devices and have wi-fi access in the midst of the day’s events. Serving as the premiere destination for multi-cultural, multi-textural women ages 18-35 , the “This Way > To My Way” beauty suite will be the premiere beauty stop and a must see.
To RSVP: http://mypridemywaysuite.eventbrite.com/ - Media| Event Contact: The Garner Circle PR - PR@TheGarnerCircle.com